HI! MY NAME IS CHAOFAN!
As someone who loved scenic drives and traveling ever since I was a kid, I have always been drawn to exploring the world with curiosity and letting every adventure inspire me creatively.
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This passion led me to the path I am on today. As a designer, I treat every project as a trip waiting to be embarked on. After four years of working at Disney/ESPN, I discovered my strength in solving real industry problems through creative storytelling. Whether it's crafting an immersive viewing experience for millions of viewers worldwide on Monday Night Football or dialing the key motion language that defines the new real-time SEC on ABC graphics package, I'm intrigued by not just the stunning visuals but the scalable systems for users underneath.
Today, I'm focused on building accessible and intuitive digital experiences with a strong foundation in visual and motion design. I aim to have my work be intuitive, remove friction, and make complex systems effortless to improve people's lives.
